Hi folks! I’m here with another idea. Let’s make an amazon alternative. I know! I know! That was asked for a couple times already but lets discuss some details.
Amazon is basically glorified dropshipping by now. What if we just made federated (not sure if over activitypub would work) ads and sales, powered by fediseer (the “trust” network of the fediverse).
Example 1: So you buy at toms groceries, you trust them. they have experience with tina’s hardware store and they trust them. so you can buy both toms and tinas wares on both sites.
Example 2: So for example, I run a small business that sells computers. You run a small business that sells mice and keyboards. I have worked with you before so I mark you as trusted in my local website, which federates with yours, showing your products in my shop. If a customer buys my computer and buys your keyboard on top, my site sends you a buy order with customer address and payment. I get a small fee for my electricity of say 1%.
Can someone try and poke holes in this idea? It feels like this could work!
Have a nice weekend.
So… Postmates/Instacart but using activitypub for… Some reason?
Again, how about a non condescending way to deliver your feedback? Its valid and I’ll check it. Just take the win.
I really like the idea of a grassroots Amazon competitor. That said,
You need to have a high level of trust. A federated network of shady scams that just take your money and send you nothing half the time is not going to fly. Is there a vetting process, who controls that process, how’s all that work. If its ‘good seller’ reviews, how are those stats protected from manipulation.
You need to have extreme ease of use. UI barriers that seem trivial to developers can sink a platform.
If there are problems solvable by centralization, maybe that could be done as a cooperative organization which devs and vendors can join and run democratically.
Another issue might be, how do you deal with people selling illegal items/services? How do you avoid “Silk Road” style liability? Would there be a blacklist that someone running an instance could use so they don’t have to vet everyone they are federated with?
I wonder if you can ‘outsource’ trust by relying on payment systems? If a seller uses stripe and scams some users, stripe would freeze their account right?
Correct. Someone orders something, it doesn’t arrive, they dispute the charge with their CC company, their CC company and Stripe talk to one another and get the merchant’s side of the story, and basically unless there is some pretty massive indication that the buyer is lying or has a consistent pattern of this or something, the buyer gets their money back. If that happens a bunch, the seller loses their Stripe account.
The system is heavily biased in favor of the buyer, which for the most part works out, because most of the fraud exists on the seller end. And on the whole the fact that 99% of people on both sides are not cockheads trying to abuse the system, is what makes it all work reasonably well.
Thank you for participating in this discussion. Happy to hear someone thought about this.
The high level of trust is important, yes. My idea is to either plain use or build something similar to the fediseer. I’m an instance admin and I use fediseer for trust management. This means that instances can trust other instances (manually!) and are responsible if these instances turn out bad. That means if you have a friend you know personally and trust, you would recommend them to the fediseer. this friend in turn would recommend another friend and so on. that is a chain of trust. so far this works wonderful.
Some things could also be solved by building communities or unions like normal companies do. But of course this should be limited to federating companies.
Thanks for asking questions. It helps me think.
So online farmers/flea market?
flea market
that is online farmers and flea market? feel free to post a link
Open Bazaar
Let’s call it Frontpage
I know that Federation is exciting, but all these ideas for federated services are really missing the reason why the Fediverse’s current bits are successful - because they have low moral hazard.
When you get into economics and meatspace relationships, moral hazard skyrockets.
What is “meatspace”
Real life. The offline world. Grassville.
Accepting payments and creating “contracts” over the Fediverse is no bueno at the current time. I think it would require some kind of 3rd party, almost PayPal-esque (PayPal has its own controversy) service that would create the obligation and associated penalties that come with an online transaction. Could be the instance itself but as you said that’s a risk most instance owners wouldn’t take.
Accepting payments isn’t some kind of wild adventure that will inevitably doom your operation. People do it all the time, you can set up a Stripe account in a few minutes. You could, if you wanted (and you would probably want to go this route at least initially), require people to have a Stripe account or something and get paid directly from the buyer without you being involved. And then just charge a flat fee to the merchants or something, if you wanted to make the whole thing sustainable.
Stripe is well-equipped to deal with issues of taxes, fraud, refunds, and so on for micro-level businesses. Once you get into accepting payments and re-disbursing them to people, you’ve opened up a whole can of worms which probably means you should be spending a couple thousand dollars on lawyers and accountants to make sure it’s all on the up-and-up, but even then, it’s not unsolvable. It’s kind of a pain in the ass, that’s all. Jim Bob’s Towing with his 2 pillhead employees manages to do it every day. It’s how Jim Bob financed his boat. It’s fine.
I’m in pretty strong agreement with you. Then again, i run a business and am a reseller for a couple companies. It isn’t exactly rocket science. Company A has product, I note their price, make my own price, send offer to company B. They accept or decline. if the customer has any problems with the product, they either come to me or to the manufacturer. Imho its not much different than a unified storefron would be. Also you can put the sellers name in the storefront like ebay, amazon, ali express etc. the customer knows that its not you who actually sells the product. I think we’re making this a lot more complicated than it needs to be.
Yeah. I think a lot of the people in these comments are people just not experienced with business who assume that it is scary and impossible. There are certain aspects that are hairy if you don’t know what you’re getting into, but the whole system is designed to make it pretty easy. On the whole pie chart of “pain in the ass aspects,” there are some pretty big slices in places, but “I have to set up a Stripe account oh no” is not one of them lol. That one is a tiny tiny sliver.
Even if you decide to collect payments yourself and do payouts to merchants yourself, like a little Etsy or Amazon, dealing with the headaches involved with sending and receiving the cash will still be a minority of your problems. Although they will jump up to being significant.
I kind of want to express interest for getting involved with this thing with you, since I do think it’s a really good idea, but IDK if I really want to take it on. I do think it’s a really good idea, though. Basically add the “operated by actual humans” aspect to online e-commerce as it is being added for online social media.
I feel like you’re my kind of person. From the hackspace I frequent, I take the liberty to just set something up and put some work in. others can come in and help or not. stuff will either progress or not.
I would suggest we prop up a repository on codeberg (because of course) or something. You can dm me if that suits you more. everyone who reads this is of course invited to help/participate with any skills they want to bring in.
First question will be does something like this exist like e.g. https://codeberg.org/flohmarkt/flohmarkt and should we just work on implementing something like this in normal websites with the ideas just mentioned in this thread, should we fork it or should we build something from scratch.
I just landed on this thread and choose to respond to you here, OP. I will say you’re my kinda person :) I’m also an ethical business person and came to conclude that federated marketplaces are the future. I put together a community here (https://lemm.ee/c/fedonomy) but never posted anything. I’ve been thinking / working on this for over a year now, more on the incentive/ economic model and setting up a real life business in a very specific niche. I hate typing on the phone and there is too much to type and it’s like 4 am. Please message me.
Exactly, you probably want a 3rd party to handle the money exchange part. Doesn’t mean a Fedi app can’t facilitate everything else.
Sure, but the type of people looking to use federated selling platforms are unlikely to want to use something like Stripe
Then they are being silly.
I actually don’t think that would be an issue in practice, given how alarmingly eager Fediverse instance operators are to get in bed with Cloudflare and AWS. But, if you are accepting payments, you are for the forseeable future going to be working with some kind of financial processor, and Stripe is far from the worse of the bunch as far as that is concerned.
That is a very good point! Thank you! I figured someone would find a constructive way to argue why something might be better than something else and you are that person. This would kind of speak to the idea of crypto which I dont really like on first sight but it would at least give the ability to audit, right?
Crypto doesn’t really solve any of the problems that a payment processor wouldn’t also solve, unfortunately.
yeah, thats right as well. and at least to my knowledge it would not be better to the environment either. one thing at a time. federated payment is for next week. :)
I would probably just use stripe and charge the customer and spread the money to the company in question. this is what you do as a normal business as well btw. You probably need to make your terms and the shop so that customer and the law knows that you are just a storefront for others as well as your own product. but aside from that I dont see a huge issue there.
I love the idea of federate Amazon. The obvious choice would be to implement Monero as the “reserve currency” integrate with decentralise xmr exchanges and escrow services. U would do some sort of seller raring from consumers giving reviews tied to a purchase transaction on the blockchain.
Also imagine the possibilities if for services could federate (most likely only with eachother). If this gets built it will be the final form of the free market. No borders no laws no restrictions no censorship no taxes. It would be chaos. The end of wall street as we know it, and from its ashes shall rise a libertarian phoenix.
This is some Azula-level irony.
OK Crypto Scammer
Also, FUCK TRANSPHOBES
I like your enthusiasm. Not too sure if I would go so far but I can see how one would think about it this way. No disagreeing from my side. I’ll keep monero and other things like gnu taler in mind for a payment system. Thanks for participating.
Shilling your bags as usual. Crypto-scammers are all so predictable.
Why in god’s name do you need monero to buy groceries or even computer parts?
They’re also transphobic and where whinging on one post about being censored
Apparently consequences for being a bigot is censorship for them
Wow look at u go. Following me around the fediverse spouting off with ur hate. U support ur right to do with ur own body whatever the fuck u want. Please explain how that is in any way bigoted?
Monero does a couple things that no other currency can do.
- It cannot be manipulated like fiat as its decentralised
- It cannot be frozen owning means u own it
- Ur payments are anonymous so ur purchases are not being mined by privacy invasive data brokers and insurance agencies
- Transaction fees are a fraction of a all existing currency cos free market
No other crypto or fiat can do this. It is objectively the best currency by all metrics. I challenge you to find one metric by which it is not objectively better (except its not widely used by normies).
Don’t see why I need this to buy groceries. Shilling bags as I said originally.
I don’t believe in [1], crypto market are heavily manipulated.
[2] and [3] are not desirable in my view. Don’t forget, not everyone lives in the US and many people have experience and perspectives that likely you haven’t though of.
Most crypto markets yes they are manipulated because their value is purely speculative and not tied to physical goods. Xmr is used extensively across the dark web tiring it to real world goods stabilising its value.
U think the government or a bank should have the right to just freeze ur money whenever they want or feel like it? U want ur entire purchase history being sold to databrokers who will use it to profile you so they can sell u crap and up ur insurance rates to the maximum point possible.
If u looked at my profile u would have noticed an Aussie flag so ur american argument doesn’t work.
U still haven’t found a metric by which xmr is worse.
Instead of Amazon. Id do fediverse equivalent of Craigslist and Facebook marketplace. Which technically exists in. Europe it just needs to be imported to the US
As you said, it exists. You can just clone it from codeberg and run it. Here’s an article about it https://wedistribute.org/2024/08/flohmarkt-federated-market/
I’m having a *someone should do it just not me" moment. It looks like each instance is for different European country. Wonder if it would be for individual States
Ideas are cheap. This is the third post like this I’ve seen in two weeks. Build it.
This is surprisingly one of the few actual useful uses of blockchain. Business tried to shove it in everywhere and it didn’t make sense because blockchain is a way to audit federated separate instances - which businesses are not. They’re a single monolithic structure, and they don’t need the trust - they already have it. They’re themselves, they just have to trust their own internal teams.
We, on the otherhand, are the perfect use for it. A way to say X person paid Y person for this product on this day at this time, X person now has the authority to rate Y person for how they did. Immutable, impossible to fake.
I’m definitely intrigued. I have HUGE prejudices when it comes to blockchain, one being climate impact. The other being privacy of all things. But I can see it as an option.
Not crypto, blockchain. When done correctly and you don’t have every user trying to calculate the next hash for some pennies it works pretty well. Computing the hash when an action happens like a purchase is fairly trivial compared to mining.
Crypto started the concept of the blockchain, at the end though it’s just a distributed immutable audit log. The hash is required, but if done correctly, it’s trivial.
in that case this would absolutely be a neat way of doing it. thanks for pointing that out.
Climate impact of monero is significantly less per transaction than any fiat. Their are no physical banks with employees and buildings and travel and transport and minting etc etc etc. Monero is the only truly private currencies all others have every transaction tracked.
I’ll have to look into it at some point. The crypto bros could have also been hired by banks at this point to burn crypto as comoetition. I would not touch it with a 10 foot pole before extensive personally conducted research. which is unrealistic even for myself but especially for everyone else.
That’s quite a popular theory that the banks and even perhaps the us government itself played a part in promoting the crypto scams and nft bullshit simply to poison the idea of crypto for the masses.
Please do look into it if u got any questions dont be afraid to ask !monero@monero.town
Thank you for this friendly and encouraging offer. This goes a long way sowing trust. I feel a lot more positive about looking into it now. Have a nice weekend.
Closest we’ve got right now is Flohmarkt, right? If they haven’t already been working on some kinda trust system, they’re probably taking code contributions. I saw somewhere else somebody suggested Loops integration for it, so they could have something like the tiktok shop. I mean capitalism is garbage, but unfortunately we do currently gotta buy stuff occasionally, and it would be nice if that experience sucked less.
Flohmarkt is nice if a little small atm but of course it is very new. I’ll check if it would work to implement their api in a normal website/shop. because my point also is to make people independent from each other so that no single entity can control them. in this case I mean if flohmarkt got “outlawed” for example because lobbyists and such, websites would prevail, i hope.
Thanks for participating.
Flohmarkt is nice if a little small atm but of course it is very new.
Philosophically, the classified ad model (a bit like Etsy or eBay without auctions, where you are just an introduction service) seems more in keeping with the Fediverse and has a lot less hassles than trying to replicate Amazon with all it’s storage and shipping.
I’ll check if it would work to implement their api in a normal website/shop.
What I’d like to see is more seamless integration of !flohmarkt@lemmy.ca into other Fediverse services.
So someone has a blog for their writing on WordPress or Ghost but can run a sidebar or footer with links to Flohmarkt where people can buy a signed copy or special edition directly. Or you have it working with !neodb@lemmy.zip where users can read a review of a film and click through to see if anyone has a copy of the Blu-ray on Flohmarkt.
Equally, !friendica@lemmy.ca is a kind of Facebook replacement and Flohmarkt could slot in there as a Marketplace replacement.
In general we probably need more plug-ins in Fediverse services to help integrate things more tightly and Flohmarkt seems the kind of thing that would work well when slotted into a lot of other existing services.
if flohmarkt got “outlawed” for example because lobbyists and such
That would be very difficult to do with a decentralised service.
I agree on all points except the last. It is no problem to outlaw something and disrupting fediverse instances is no problem either. With websites that is a whole different ballgame because they are manifold.
Instances are websites.
No, they are not.
Instances have websites but the bulk of the fediverse is done on a completely different layer, even a different port.
Fediverse instances are clusters of microservices. They usually include a database, a frontend and a backend. The backend is where the api is and where federation requests come in and go out. Thats where the magic happens.
If you want to test this, just disable the webserver (frontend) and watch the instance still working. You can also see this working when you look at the different frontends of some bigger lemmy instances for example.
We coiod think of an integration with all main ecommerce platforms like:
WooCommerce X Cart PrestaShop OpenCart osCommerce Joomla Zen Cart VirtueMart (Joomla) Drupal Commerce (Drupal) KonaKart PimCore
That would probably jumpstart the adoption. Good point.
you are not proposing a federated amazon, this is just federated ads and/or reviews.
how to process payments? how to ship goods? how to handle refunds? how to handle contestations?
please you can’t just make anything federated. this protocol is built for social media and struggles to take over that sphere, we should focus on one thing rather than throwing random stuff at the wall hoping it sticks (cough federated tik tok cough)
Bittorrent is federated streaming video before it was cool.
Wow. Took a while to get a naysayer in here.
Sorry mate, I can do whatever I like. You should visit a hackspace at some point. You would be shocked how many people there give a crap about what you think they can do.
But on a more productive note:
I have not thought out the whole process yet. Otherwise I would not ask here but show a product. There are ways to work payments for open source already. Payments are limited to credit cards, bank transfer, crypto, paypal, stripe, etc as far as I know. So I would suggest the “main shop”, that the customer orders in, would be the one booking and sending the other funds to the other shops the customer ordered in. The delivery would be standard dropshipping (the buy order goes to the other shop and they are responsible for delivery, same as amazon does for many shops now). Contestations is a good point. They would also need to be delivered to the dropshipped company and the payment contested as well. From my current pov this sounds entirely doable.
So if you just drop that condescending tone you can see we actually can be productive here. Do you have any more points we can work through?
“Can someone try and poke holes in this idea?”
you are still proposing a federate ad network. payments are left to crypto (not fedi), credit cards (not fedi) or paypal (not fedi). the shipping is done by shops themselves (not fedi) (also amazon handles ~80% of their deliveries, check in this thread for sources). What’s a “main shop”? doesn’t sound very decentralized. you suggest leaving contestation again to the shops to handle (not fedi).
what exactly are you fediversing here? the proposition to users would basically be a single view with all shops, but then just delegating to them? there can be value in this, i see it mostly as an ad network leveraging AP and I’m really not a fan. it isn’t really amazon
being angered by being shown issues in your idea doesn’t help your idea. go visit your local hackerspace and start building if you think we’re just naysayers
God, if only someone had invented an internet-native form of money in 2008
A lot of the terrifying aspects of slinging money around that people are talking about in this thread actually do become terrifying, once Bitcoin and friends are your platform. Fraud? Refunds? Someone hacked your server and stole your wallet? All that stuff is now 100% your problem, there is absolutely no way to “undo” if something wrong happens, and no infrastructure in place to handle any of it or any professionals with already a simple system in place for it. Or, if there is an infrastructure, it is based on a shady company which is orders of magnitude more sketchy and predatory than the (already pretty sketchy and predatory) banking system.
I actually think 3% is roughly a fair fee for the processor to charge you, in exchange for agreeing to worry about all of that nonsense on your behalf so you can just collect the money. For in-person transactions, it’s mostly just a predatory rent payment, but for online transactions where the possibility for malfeasance is amplified, it makes sense to me.
how to process payments? how to ship goods? how to handle refunds? how to handle contestations?
The problems are solvable, but the solutions taken together are couple times as complex as Amazon itself. This translates to cost. Which is naturally the reason Amazon came to existence earlier than that solution.
I think that layers of storage\messages and actual logic should be firmly separated, an instance going down when someone wants a refund for an operation that involved it seems not good enough. If the operation is a cryptographic contract with an escrow, and “instances” are just servers providing message storage probably privileged for some users (might be members of a community, might pay for that storage, that’s lower layer anyway), this is less of a problem. But that’s not a federation.
By the way, however I dislike OP’s attitude, if you suggest this idea like a federated ads and reviews platform, it becomes useful.
the idea is not bad. Think you create your ecommerce site, list your products, and they are automatically listed in a huge marketplace. The same could apply for bed and breakfast booking websites
how to ship goods?
Part of their point was that Amazon doesn’t handle shipping for a lot of the things they sell. If you want to, they can store everything within their massively-optimized operation and ship it for you for a small-enough-to-be-compelling fee, but you don’t have to. You can also just list your stuff there and ship it to customers when they order it.
how to process payments?
This is trivial. The modern financial internet makes it extremely easy.
how to handle refunds? how to handle contestations?
This is a fair point, probably the biggest issue that could be a stumbling block. One fair counterpoint is that Amazon’s handling of these situations is often pure uncaring dogshit, so if you’re doing a bad job at it, you’re still no different than Amazon (and potentially better than, since it is hard to see how someone could be any worse.)
It’s not totally simple, and you have to do some real actual work to solve it, but it’s also not like going to the moon. It’s solvable.
Considering your answer to payments solution was "This is trivial.’ it sounds like a) You’ve never run a business and b) you’re more interested in fantasizing than a realistic conversation.
I have run several businesses, some of them on this micro-scale. That’s how I know that part is trivial.
You can literally set it up for yourself for free, if you want to see: https://stripe.com/
a) You’ve never run a business
They might have run a small business or been present in a bigger one in management position, doing their own job well enough to avoid painful understanding they don’t get it as a whole. Arrogance is not always cured by experience, actually I doubt it’s ever cured in humans and we all have it.
b) you’re more interested in fantasizing than a realistic conversation.
That much was clear from the very beginning, I tend to have such ideas too, but I have BAD and thus mania periods.
Pretty much what they’re doing all over this thread.
Like some people can only see the glass half full. Few have the guys to look at both the fullness and the emptyness equally.
Amazon doesn’t handle shipping for a lot of the things they sell.
This is false. Very few products sold via Amazon are shipped independently from Amazon’s logistics services.
Do you have numbers for this? I tried to find some, and couldn’t.
Yeah, so 18% of the stuff is shipped by someone else. IDK if you want to call that “a lot”, but I definitely wouldn’t call it “very few.” Anyway glad we got to the answer, however to characterize it.
I think there’s some misunderstanding here. Amazon is a massive logistics system. The retail storefront is a tiny part of what Amazon is today.
AWS exists because Amazon needed to solve an internal data handling problem in order to solve their logistics problems so that they could scale up. After building that system, they started selling it as a product to other businesses. The point being, Amazon’s real success is based on providing business-to-business services. The retail website is the tiny public-facing bit, but it depends on the rest of the organization structure in order to operate properly.
What you’re proposing is more like an eBay alternative, where the system is basically just the storefront, and the sellers listing products are responsible for their own logistics. eBay still provides dispute resolution for buyers though, and that’s hard to achieve without some centralized control.
There’s also the legal problems. At some point someone will use such a system as a silk road - probably sooner rather than later. Whoever is administrating and hosting it will be liable for criminal activity in the countries where the crime occurs. It will not end well.
Thats entirely possible. Thanks for pointing it out.
But the rest about amazon is (interesting?) noise in my opinion. The thing keeping people locked in amazon is amazon, nothing else. Sellers need to sell there to survive and customers cant find alternatives, especially not for a competitive price.
I don’t see how you think its noise. Many items from amazon come from an amazone warehouse and delivered by amazon. they don’t exclusively do it this way but this is how they have the same day and few day shipping. I remember when amazon went from mostly being a book site to selling everything and people were gaga about 2 day shipping and when same day shipping came to some metros it was talked about a lot. I think the main thing is the other guy mentioned logistics and aws but forgot to mention the warehouse and shipping part of the logistics.
Your point - in general - is valid but what does it have to do with the idea of federated dropshipping?
nothing outside of what the other person said. it would be more akin to federated ebay rather than federated amazon and still will lack some of ebays benefits. Don’t get me wrong I think its a good idea viewed in that way. I mean better than craigslist which is not even federated.
Sellers need to sell there to survive
Amazon is a service provider. Sellers sell there because Amazon provides product advertising (every product page is essentially an ad), order processing, payment processing, warehousing, order fulfillment (via the warehouse staff), shipping, dispute resolution, return processing (which is its own logistics nightmare), and even resale of returned/refurbished products in some cases, and all of it is coordinated through their data systems.
It is extremely convenient to sell a product on Amazon because they handle all of the customer-facing parts of selling, all you have to do is describe what you’re selling, and arrange for Amazon to get the product somehow. It’s the convenience that keeps sellers on their platform. It’s the convenience that makes it worth the cost of doing business with Amazon.
Now yes, each individual service could be replaced, but splitting them out is going to cause coordination problems. It’s going to slow down the order fulfillment, and it’s basically shunting the operation cost (both time and money) back onto the seller. That’s going to mean fewer sellers interested in using the alternative, because now they have to do for themselves what they could simply pay Amazon a percentage of their sale price to do. And because this alternative is slower and can’t provide the same kind of return guarantees that Amazon can, fewer customers are going to want to use it.
The thing keeping people locked in amazon is amazon, nothing else.
So yes, you’re right, but I don’t think you’re giving enough weight to what Amazon is as an organization. Amazon is a lot more than just the retail website. Having all of those services under one roof makes the operating costs lower, which is a big part of why the prices are so competitive. If the seller has to take on those costs then they have to raise the price of their products.
I believe its valid to point these things out from a technical standpoint. What is the point you’re trying to make though?
Amazon is basically glorified dropshipping
This premise is not correct. As I’ve described, Amazon’s business is providing services to other businesses, many services, which make their platform attractive for sellers due to ease-of-use. Therefore…
Let’s make an amazon alternative.
This objective is not really possible. An alternative that does not provide all of those services is not actually an alternative.
There is no real point. You did not seem to get what the other person said and so I added it to make it a bit more clear on why its not an amazon replacement because amazon does so much more. Its just sorta how conversations involving a few people work. Im not just talking about the last thing you said but about the whole read down the line.
Got it. Thanks for chiming in. I never meant to clone the company. I’m talking about amazon.com maybe I didnt make that clear enough, sorry.
im sorry so you did not meant to clone amazon.com in a federated way but your talking about amazon.com? im a bit confused myself at this point.
Amazon.com is a marketplace, separate from aws and all their other endeavors. It is not important for this idea that they have a billion different things working.
Decentralized sales platforms would just suck to use, in general. The Amazon problem is likely something that can only be solved by the legislative processes of the countries it operates in.
Imagine Ebay but with even less scam prevention.
I agree on the need for legilature. I strongly disagree on the scam. You dont have massive csam on peertube either because it has manual federation. Everyone who runs a business knows that its much more important to not get sued than to sell stuff. Big difference between small businesses and large ones btw.
How do you handle returns, defective merchandise, warranties? If I buy something from you and something goes wrong with it, I’m not going to like being fobbed off with “hey, go talk to Tina”. If they return-ship something to you instead of Tina, who pays to ship it back to Tina?
If you have a network of paricipating stores, then they can agree to take each others physical returns and inspect them.
The same way it is done today. If I have a shop for cell phones i dont manufacture them. If they are defective, you come to me and I go to apple, google or whatever.
One could argue that if you made it clear that this shop is being federated to give you a streamlined experience. That way one could contact the shop in question through the same means (federation) and ask for refund, repair whatever.
